Musti Group is the leading Nordic pet care specialist operating in Finland, Sweden, Norway and the Baltics. Our mission is to make the life of pets and their parents easier, safer and more fun throughout the whole lifespan of the pet. In addition to the product offering, we want to provide the customers with full experience of services – both physical and digital. We believe the end-to-end ecosystem presents a unique value proposition enhancing and strengthening sticky customer relationships and differentiating us from the competitors.

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Product Group Manager

We are looking for a dedicated Product Group Manager for Veterinary Products (VET). This is a newly created position that supports Musti Group’s strategic expansion in veterinary services and health-related products. You will have a unique opportunity to shape and design the role yourself.

Musti Group is experiencing rapid growth, particularly in the VET segment, which is a key strategic focus for the coming years. The company is expanding its veterinary service network in Sweden and Finland, strengthening its presence in Norway through strategic partnerships, and integrating specialized vet-exclusive products, including therapeutic pet food and pet health solutions.

As Product Group Manager, you will be responsible for Global and Exclusive VET food brands within selected channels and potentially leading the development of Own Brand products for VET food. You will manage category development, assortment planning, and supplier collaboration, working alongside veterinary clinics and internal teams to drive profitable growth within the VET channels.

You will be a part of the Category and Campaign team and work closely with colleagues both in Finland and Sweden. 

Key Responsibilites

• Category management and assortment planning for the VET portfolio.
• Define consumer pricing strategies and supplier collaborations.
• Manage Own/Exclusive/Global product and brand development within the VET category.
• Conduct market, consumer, and competitor analysis to optimize profitability and meet customer needs.
• Manage supplier relations related to assortment planning and data collection.
• Represent the VET category in collaborations with vet clinics.
• Develop and maintain product information and marketing materials for VET.
• Oversee performance reporting and analytics for VET categories.

Background and Experience

• Bachelor’s or master’s degree in business administration or a related field
• Proven track record in brand and portfolio development, ideally within the veterinary, pet care, or pharmaceutical industries.
• Strong project management and organizational skills.
• Experience in category management, pricing strategy, and supplier negotiations.
• Excellent collaboration and stakeholder management skills.
• Knowledge of the veterinary business is a plus.
• Proven track record of understanding consumer and pet needs is an advantage.

We are looking for an analytical and driven self-starter with a strategic growth mindset and hands-on execution skills. You thrive in a dynamic, fast-paced environment, balancing big-picture thinking with operational details. Strong interpersonal skills and the ability to collaborate across teams are essential. If you are innovative, well-organized, results-oriented, and passionate about pet health, this is the perfect opportunity to make a significant impact at Musti Group!

The position can be based in either our Finland office or our Stockholm office. We often have dogs in the office; therefore the work might not be suitable for a person who is allergic to pets.

If this sounds like your kind of challenge, we look forward to hearing from you! Please apply by submitting your CV and personal letter as soon as possible as selection is ongoing, but no later than March 6. In this recruitment process, Musti Group is collaborating with a recruitment company called Novare. 

For further information please contact Group Category Manager Joonas Santala, tel. +358 40 840 2920. You can reach Joonas on Wednesday, Feb 26 at 9-10 or on Friday, Feb 28 at 9-10.